Google goes semantic

Google recently announced in its blog improvements in its search technology which shows that it is getting serious about semantic technology.  Semantic technology is considered by many to be the future of the Web.

In essence, semantic technology encodes meanings separately from data, content and application code.  Through this, software is supposed to be able to provide more intelligent and responsive interaction than with traditional informational technologies alone.

In the search space, the holy-grail of this “meaning-centered” approach is to enable so-called “natural language queries.”  This is the idea that you can ask natural questions or discuss things at a conceptual level as you would with another human-being and expect the search engine to understand you and provide relevant responses.  This is very different from how search is conducted currently where you basically search for keywords that you guess would be relevant to your topic.

In Google’s case, the new technology can apparently “better understand associations and concepts related to your search” – thus enabling Google to offer you even more useful related searches.  This will be presented as an expanded list of useful related searches and the addition of longer search result descriptions.

For more insight into the Semantic Web, check out this “Introduction for Noobs” by Manu Sporny below: